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Concept
Step 1
Early drafts or finals — test at any development stage
Entire Product Cycle Span
Special Purpose
Product
Step 2
Concept Test
Insight Screen
Narrow down your list of insights. Identify dead-ends and focus.
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Narrow down your list of raw ideas. Identify dead-ends and focus.
Idea Screen
What is the optimal price tag?
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Does your product design sell? What can be improved?
Design Test
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Which of the USPs to focus on?
Claim Test
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Which name is the most appealing, appropriate and interesting?
Name Test
Price Test
Marketing
Does your promo sell? What can be improved?
Promo Test
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Does your audio sell? What can be improved?
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Step 3
Audio Test
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Does your video sell? What can be improved?
Video Test
Does your banner or leaflet sell? What can be improved?
Visual Test
Which message to choose for your ad?
Message Test
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Does your landing page sell?
UX Check
Design your own questionnaire.
DIY Surveys
Identify the best variant of anything.
Rank It
COMING SOON
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In-depth testing. Does your idea sell? What can be improved?
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