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In-depth testing. Does your idea sell? What can be improved?
Concept Test
solutions
how it works
case studies
blog
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Log in
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How it works
Our success team is ready to support you at each stage
Upload your idea
Set up a project
Specify your target group
Choose sample size
1
Choose the best option
3
Act upon the report
Automated data collection in 24 hours
2
Adjust your concept based on metrics
Methodology
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Questionnaire
and includes the following questions.
and includes
The simple survey is based on
the following questions.
the AISAS model
See the
Concept Test:
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full test report →
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Use cases
How to utilize MRX: Research tactics for expanding brands like Oatly
Pepsi rebranding: do consumers feel nostalgic?
We are taking a deep dive into the world of alternative milk and evaluating different Oatly ad campaigns from the consumer viewpoint
The new Pepsi logo has taken the Internet by storm. The new design is meant to incorporate the best of the old and the new world.
Unpacking Surreal’s ad campaign: expert opinions and consumer insights revealed
We tested banners with consumers using our Fastuna research platform and found out how many people recognized the endorsement wasn’t by real celebrities.
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