It is a very old wish actually… to take action right after the thought occurs, and to be able to make decisions with the same speed as our brain generates ideas and considers options. Should something be done or not? Which option is best? What elements to focus on? Where to run? Questions of this kind always arise… but the ideas sink into the quagmire of discussions, coordination, waiting for scores, forecasts and estimates. Some forever remain a bunch of nerve impulses in our brain simply because there are other more pressing issues at hand.
Operational sides of business such as sales, manufacturing and logistics for example, have already adapted to the fast decision-making trend. Online analytics, monitoring live parameters, knowledge libraries and search capabilities have made this process significantly faster.